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The idea isn’t new, per say, but “Jason” puts a fresh spin on it with iwearyourshirt.com.

“In this up and down economy I’m outsourcing my wardrobe (namely shirts) to corporate america and you! I’m going to wear a different shirt for 365 days straight in 2009, take multiple pictures throughout my day and blog about it. Days are sold at “face value” so January 1 is $1 and December 31 is $365.”

The project is already getting some early press, and January is just about sold out. You can see the full calendar here and get more details about how it works here.

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The Details that Arm Your Store for Success

As web designers and t-shirt addicts we’ve learned a few things about what goes into making a t-shirt shop a killer success. So we put together this article on the details that a lot of people overlook when designing their stores. We hope you find it useful.

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Special

Tees Nov 18th, 2008 • No Comments Yet :(

A new one from Wire and Twine that you’ll only get if you watched TV back in the 80s for a minute. (Don’t worry, they have a nice little youtube clip on the page that explains it)

$28.00 + shipping at Wire & Twine

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Some great seasonal shirts over at laFraise right now, like this one:

€22 + shipping at laFraise

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If you’re thinking about starting a new clothing line, or are in the early stages of your launch, things can seem a little daunting. There just aren’t many resources out there for indie designers and business owners looking for a little advice and a push in the right direction.

Part of the reason for this is that graphic t-shirt design has just reached its tipping point, fueled by sites like Threadless and Teefury, and by the accessibility of selling products on the internet.

But this new e-book from Gino (of Color Overload fame) removes the curtain and exposes the basics, the tips and tricks, and the powerful secrets that have helped him become a success with his own clothing line.

The book, available in PDF, is 127 pages packed with good stuff. What kind of good stuff you ask? Well here’s just a sampling:

  • How to Setup a Website and Online Store System
  • Professional Blogging Advice for Clothing Line Owners
  • The Best and Easiest Way to Ship Your Products
  • A Sample T-Shirt Business Cost Breakdown
  • Elements Every Good Logo Must Have
  • The Pros & Cons of T-Shirt Fulfillment Services
  • Hot Tips for SEO Optimization No Designer Should Be Without
  • Google Secrets to Ranking in the Top of Search Engines
  • Essential Offline Guerilla Marketing Techniques
  • Cutting-Edge Online Marketing Tactics

Our favorite section (not surprisingly) is on the online marketing chapter. Besides covering the obvious (like using t-shirt blogs and forums to promote your line), the e-book has more than a few creative suggestions for online guerrilla marketing. We won’t give them away here, but suffice it to say there was some stuff we hadn’t thought of.

Fuel For Design is selling for just $37.00 and Gino is offering a money-back guarantee if you aren’t happy with the book. So really, how can you go wrong?

Visit How to Start A Clothing Line and get the book today!

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